Will Nitze
Bio
Will Nitze is the Founder & CEO at IQBAR - America's leading "brain + body" nutrition startup. With minimal funding, Will has taken IQBAR from zero locations and zero in revenue in 2018 to 10,000+ doors and a projected $50 million in sales in 2024.Appears in 13 Episodes
Tom First (Nantucket Nectars & Culture Pop) | Juicing a $100M Beverage Brand
We delve into the journey of Tom First, founder of Nantucket Nectars & Culture Pop. Discover the challenges and triumphs of building a beloved brand, the importance of...
Mike Beckham (Simple Modern) | Missionary turned $225M drink-ware mogul
Join us as we sit down with Mike Beckham, the co-founder and CEO of Simple Modern, a company that has gone from challenger to incumbent in the drinkware industry with ...
Peter Rahal (RXBAR & David Protein) | The $600M Man Gets Back Into Bars
Joe and Will sit down with Peter Rahal, co-founder of RXBAR, to delve into his journey from a challenging school experience to creating one of the most iconic protein ...
Anne Mahlum (SolidCore) | Non-Profit to $100M+ Fitness Phenom
In this episode of Eating Glass, we sit down with Anne Mahlum, founder of Back on My Feet and SolidCore. Anne shares her incredible journey from growing up in North Da...
Will Nitze (IQBAR) | Blitzscaling Brain Food to $50M+/year
We're getting meta as Joe interviews Will! Will Nitze is the founder and CEO of nutrition company IQBar. He shares his unconventional journey of growing his CPG busine...
Chris Hunter (Four Loko & Koia) | An Alcohol Icon Hard-Pivots to Health
Chris Hunter, of Four Loko & Koia, shares his wild entrepreneurial journey. From the meteoric rise and regulatory battles of Four Loko to launching the plant-based pro...
Sean Riley (DUDE Wipes) | The $150M+ Man Wiping America’s Asses
Sean Riley, CEO and co-founder of Dude Wipes, shares the story of how he and his friends started the company from their apartment with the goal of creating a better wa...
Chris Savage (Wistia) | Building a $100M Software Startup from Scratch
In this episode of Eating Glass, we dive into the rollercoaster journey of Chris Savage, co-founder and CEO of Wistia, as he takes us behind the scenes of building a s...
Pete Maldonado (CHOMPS) | From Bankruptcy to Meat Stick Mania
In this episode of Eating Glass, Pete Maldonado, co-founder and co-CEO of CHOMPS, shares his entrepreneurial journey from hitting rock bottom to building a successful ...
Joe Lemay (Rocketbook) | Microwaving Notebooks to $50M
Ever dream of taking a wild product idea and turning it into a $50 million exit? Your co-host (and today's guest) Joe Lemay did just that with Rocketbook.His initial i...
Mike Fata (Manitoba Harvest) | Building a $419M “Hempire”
Mike Fata, founder of Manitoba Harvest, shares his incredible journey from high school dropout to building a $419 million hemp empire. Discover the lessons he learned ...